In the days leading up to Goldenvoice’s Arroyo Seco Weekend in Pasadena, Calif., AEG welcomed more than 30 students from Pasadena Unified School District and Pasadena area high schools for the second annual Arroyo Seco Weekend Youth Program at the Rose Bowl.

Over the course of two days, students heard from entertainment industry professionals including Martha Saucedo, AEG’s Executive Vice President of External Affairs; Nic Adler, Arroyo Seco Weekend Festival Director; Pasadena Councilmember Tyron Hampton; Rose Bowl CEO Darryl Dunn in addition to other Goldenvoice staff.

“Over the past 20 years, AEG has worked with a variety of local communities where we have a presence to make a meaningful difference in the lives of young people,” said Martha Saucedo, Executive Vice President, AEG.

“With the inception of Arroyo Seco Weekend, we wanted to create a youth program exclusive to students from the Pasadena area to teach them not only about the entertainment industry and the music festival itself, but to expose them to careers and paths that they may not have otherwise known about,” said Saucedo.

除了听取娱乐行业小组的聆听外，学生还分为小组，并负责创建自己的音乐节，后来他们有机会向Arroyo Seco周末音乐节主任Nic Nic Adler收到反馈。

About AEG:

总部位于加利福尼亚州洛杉矶的AEG是世界领先的体育和现场娱乐公司。AEG拥有在五大洲的办事处，在以下业务领域运营：与或拥有或拥有，管理或咨询150多个杰出的竞技场，体育场，剧院，俱乐部，俱乐部和会议中心在内的AEG设施，包括O2 Arena，包括O2 Arena，包括O2 Arena，短跑中心和梅赛德斯 - 奔驰竞技场；AEG Presents致力于现场音乐表演的各个方面，包括制作和促进全球和区域音乐会之旅，音乐和特别活动以及世界知名的节日；AEG房地产，开发世界一流的场地，以及Staples Center和L.A. Live等主要体育和娱乐区；AEG Sports是世界上最大的体育特许经营和备受瞩目的体育赛事的运营商；和AEG全球合作伙伴关系，该伙伴关系负责监督全球销售和赞助的服务，包括命名权，高级座位和其他战略合作伙伴关系。通过其全球网络网络，强大的体育和音乐品牌投资组合，AXS.com票务平台，AXS有线电视频道及其综合娱乐区，AEG每年招待超过1亿位客人。有关AEG的更多信息，请访问www.aegworldwide.com。