Aflac Brings 2019 iHeartRadio Jingle Ball to Pediatric Cancer Patients
Aflac Brings 2019 iHeartRadio Jingle Ball to Pediatric Cancer Patients
概括
Aflac Joins 2019 iHeartRadio Jingle Ball Tour and Musicians On Call to Share Music and Holiday Cheer Company Integrates National Sponsorship and Ongoing 'Aflac Isn't' Marketing Campaign While Bringing Exclusive Concert Experience to Pediatric Cancer Patients in Atlanta and Washington, DC
COLUMBUS, Ga., Dec. 5, 2019 /3BL Media/ --Aflac,今天,美国工作人员的补充保险销售领导者和面临儿童癌症家庭的企业盟友,今天宣布了其与今年备受期待的假日音乐会系列Iheartradio Jingle Ball Tour的全国合作伙伴关系。该系列将全国各地的音乐爱好者与Aflac持续的“ Aflac不是”营销活动联系起来。
为了额外的好处,阿夫拉克(Aflac)最近与音乐家合作,与Iheartradio Jingle Ball的星光熠熠的阵容中的艺术家合作,为亚特兰大和华盛顿特区的儿科癌症患者举办了一场独家音乐会,他们无法离开医院,带来一群他们的年度传统。
"Since 'Aflac Isn't' launched in January, our company remains steadfast in its mission to forge unique and meaningful relationships with consumers through the world's most renowned music events, and we are excited to close out the year with one of the biggest yet — the iHeartRadio Jingle Ball Tour," said Shannon Watkins, vice president of Brand and Creative Services at Aflac. "As we celebrate the season of joy and giving, we look forward to continuing to educate people about how Aflac doesn't work how they think it does and how we can help Americans with expenses health insurance doesn't cover throughout the holidays. Partnering with the iHeartRadio Jingle Ball Tour is a wonderful opportunity to drive our message home while offering some brave families an unforgettable experience this holiday season."
As part of Aflac's long-term commitment to reach consumers through music, Aflac will help tell the story of how music, like Aflac, is often more than it appears to be. Throughout the iHeartRadio Jingle Ball Tour, Aflac will integrate its "Aflac Isn't" messaging into the following music moments:
Aflac will host a "Level Up Lounge" for all parents and chaperones at several concerts, including Dallas/Fort Worth; Minneapolis/St. Paul; New York; Washington, D.C.; Atlanta; and Miami/Fort Lauderdale. The Level Up Lounge will provide a VIP experience available to standard ticket holders with free food and beverages, charging stations, comfortable seating and streaming of the concert. Aflac Isn't trivia will be offered for participants to win prizes to supplement their concert experience.
Parents will also find a "Supplemental Spinner" as part of Aflac's on-site activation in key markets. Participants will have an opportunity to spin a giant wheel and win prizes based on which Aflac Isn't phrase is selected. Prizes will include an instant upgrade to their family's iHeartRadio Jingle Ball experience.
As part of a co-branded editorial series with iHeartRadio, Jingle Ball-themed audio episodes of "For the Record" will set the record straight on the holiday music tour. The "For the Record" audio series will air as a radio broadcast on iHeartRadio stations and stream on the iHeartRadio App.
Aflac will bring unique music discovery to fans through customized iHeartRadio playlists. Additionally, Aflac and Vevo will curate a sponsored Holiday Pop Tour 2019 music video playlist featuring up to 10 of the top Jingle Ball performing artists.
基于Aflac的24年,1.36亿美元以上对儿童癌症治疗和研究的承诺,Aflac与Musichores合作,呼叫(Call)是一个非营利组织,该组织将现场音乐和录制的音乐带到了医疗保健设施中的患者的床旁,并给了当地的儿童医院通过两次特别节目令人惊讶。在亚特兰大,受欢迎的男孩乐队为什么不为亚特兰大儿童医疗保健的Aflac癌症和血液疾病中心提供亲密的声学表现。在华盛顿特区,屡获殊荣的乡村音乐明星Dan + Shay与患者和家庭一起在儿童国家医院进行了特殊设置。
"It was exciting to team up with Aflac and Musicians On Call to bring the music and holiday spirit of iHeartRadio's Jingle Ball to children at the Aflac Cancer and Blood Disorders Center who aren't able to attend the event in December," said American boy band Why Don't We. "It was great surprising the kids, including one of our superfans, and their families with their very own concert and watching the huge smiles across their faces while we performed. We couldn't think of a better way to give back this season."
"It's important for us to take time out of our schedules to help others, especially during the holidays. We were excited to provide a one-of-a-kind performance with Musicians On Call and Aflac for young patients at Children's National Hospital," said country music duo Dan + Shay. "The iHeartRadio Jingle Ball Tour is a must-see holiday tradition, so we were grateful to give that joyful experience to incredibly brave children facing cancer and create a beautiful memory for everyone involved."
一段令人心动的视频,回顾了为什么我们和Dan + Shay医院的表演将在整个巡回演唱会中与精选的Jingle Ball Stops以及跨越数字和社交媒体平台的演唱者分享。要加入对话,请关注Aflac Duck(@aflacduck)Instagram和Facebook。
关于iheartmedia
IheartMedia是美国排名第一的音频公司,每月达到10名美国人中的九个,并且每月聆听者的四分之一,比美国的任何其他媒体公司都更大的范围在包括850多个实时广播电台在内的多个平台上;通过其IHEARTRADIO数字服务提供流媒体音乐,广播和需求,可在250多个平台和2,000个设备上提供,包括智能扬声器,数字自动破折号,平板电脑,可穿戴设备,智能手机,虚拟助手,电视和游戏机;通过其影响者;社会的;品牌标志性的现场音乐活动;并将播客作为全球#1商业播客出版商。IheartMedia还利用来自大量消费者基础的数据为其营销合作伙伴领导了Analytics和归因技术的音频行业。IheartMedia是IheartMedia,Inc。(NASDAQ:IHRT)的部门。访问iheartMedia.com有关更多公司信息。
关于Musicians On Call
通话中的音乐家(MOC)庆祝20周年,并且是美国最大的组织,提供音乐的治愈能力。MOC成立于1999年,其使命是将现场音乐和录制的音乐带到医疗机构的患者床旁,从儿童医院到成人设施,VA医院和临终关怀。迄今为止,其志愿者为全国775,000多名患者,家庭和看护人效力。通过现场室内表演,为正在接受治疗或无法离开床的患者,这些志愿者在医疗机构中为生活增添了一定的欢乐。多年来的MOC支持者包括布鲁斯·斯普林斯汀,凯利·克拉克森,卢克·布莱恩,基思·乌尔班,夫人战前,贾斯汀·汀布莱克,埃德·希兰,埃德·雪兰,雷巴·麦肯特尔,加文·德格劳,达里乌斯·雷克,达里乌斯·鲁克,菲雷尔,法雷尔,阿莫斯·李,尼克·乔纳斯,尼克·乔纳斯,瑞切·帕拉滕等。有关更多信息,请访问www.musiciansoncall.org。
关于Aflac Incorporated
Aflac Incorporated(NYSE:AFL)是一家《财富》 500强公司,通过其在日本和美国的子公司在保单持有人生病或受伤时快速支付现金,通过其在日本和美国的子公司为超过5000万人提供保护。在超过六十年的时间里,Aflac Incorporated子公司的保险单为保单持有人提供了专注于恢复而不是财务压力的机会。日本的Aflac人寿保险是日本医疗和癌症保险的领先提供商,它为四分之一的家庭提供了保证。通过其在美国的开拓性付费计划,对于合格的索赔,Aflac可以在仅在一个工作日内进行批准,批准和电子方式向索赔人发送资金,以便快速获得现金。连续13年,Aflac一直被Ethisphere认可为世界上最道德的公司之一。2018年,《财富》杂志将阿夫拉克(Aflac)认识到连续第20年在美国工作的100家最佳公司之一,2019年,财富在第18次将Aflac纳入了世界上最受尊敬的公司。要了解有关有一天的paysm的更多信息,并了解如何获得费用的帮助,健康保险不得不涵盖,请在aflac.com。
Aflac herein means American Family Life Assurance Company of Columbus and American Family Life Assurance Company of New York. WWHQ | 1932 Wynnton Road | Columbus, GA 31999.
媒体联系人:克里斯汀·弗雷泽(Kristen Fraser),706.580.3813或kfraser@aflac.com
分析师和投资者联系:David A. Young,706.596.3264,800.235.2667或dyoung@aflac.com