商业聚光灯:甜蜜的成功
Karen Yesenia Torres Villamizar和她的姐姐使用母亲的食谱经营家人的糖果业务“ La Torre Dulceria”,但大流行威胁着零售业务的成功。
在大流行之前,凯伦(Karen)是参加Ovante Interactive培训计划的15,000名哥伦比亚微型企业家之一。Ovante用户建立了健康的财务行为,并为计划更美好的未来计划提供了弹性。通过Ovante,Karen通过在线销售和通过社交媒体促销来增加客户群。
参与者可以在其移动设备上从家中乘坐Ovante的课程,并按照适合其生活方式的灵活时间表。在实施新的商业模式几个月后,卡伦说销售额甚至上升了,她仍然乐观。
“大流行也使我理解我们必须适应而不要停止梦想。无论如何,您都必须继续前进。”
Karen Yesenia Torres Villamizar,La Torre Dulceria
联邦快递 + Ovante
2018年,Accion和FedEx在哥伦比亚将Accion屡获殊荣的课堂商业教育计划-Ovante数字化。数字化使该计划的交付价格降低,更灵活,更容易访问。Ovante, has since expanded to over 6 countries in Latin America and currently reaches over 52,000 microentrepreneurs in the region, with plans to expand to Mexico in 2022. FedEx has also supported Ovante’s global expansion to India, where the platform is incentivizing micro - entrepreneurs to improve their businesses and join the formal financial system. Ovante in India launched in October 2021, and reached over 1,200 registered users by the end of the year.