促进和保护美国的公共土地
北方总统托德·斯巴莱托(Todd Spaletto)和美国内政大臣萨利·杰维尔(Sally Jewell)今天宣布了一项合作伙伴关系,以保护,保存和庆祝公共土地,以支持21世纪的保护局(21CSC)。The North Face is making a donation of $250,000 to the 21CSC and also today launched a new commercial campaign as a key component of the initiative, featuring a new recording of Woody Guthrie’s iconic anthem “This Land is Your Land” by two-time Grammy nominee My Morning Jacket (www.itunes.com/thenorthface). The song is available on iTunes, with more than half of each download going to 21CSC as My Morning Jacket will donate their portion of the proceeds to the initiative. Monies raised will create jobs for youth and returning veterans through 21CSC projects on public lands across the nation – from Golden Gate National Recreation Area to Everglades National Park.