Timberland在《地球日》 50周年纪念日中分享了一封对大自然的情感公开信：“关怀已经不够了”

N.H. Stratham，2020年4月22日 / 3Blmedia / -Timberland®品牌是一种信念，即更绿色的未来是美好的未来。在《地球日》 50周年的纪念日中，蒂姆伯兰（Timberland）有一个大胆的新信息，可以分享人类与自然的关系：“关怀已经不够了。”

The new anthem视频, produced bySMALL (New York)和released today on Timberland’s websites and social media channels worldwide, is narrated in a child’s voice and reflects on the current pandemic reality that finds us unable to connect physically with nature. With messages of hope offered on behalf of people everywhere, Timberland takes a moment to appreciate nature as she repairs herself, with a promise to “treat you better than we ever did before” when we’re back.

“At Timberland, we believe in the power of nature,和人性。今天的情况比以往任何时候都更加真实，”蒂姆伯兰全球营销副总裁Argu Secilmis说：“借助这个地球日视频，我们希望激发世界各地的人们成为大自然的英雄并保护我们所爱的人。我们都需要承诺做得更好，理解我们的行动可以为我们星球的未来带来真正的影响。关怀已经不够了。”

To work toward its vision of a greener future, Timberland has pledged to plant 50 million trees by 2025, and is planning 50 eco-service events worldwide this year once it is safe to serve together outdoors. The events aim to help connect people with nature and create a healthier planet, while underscoring Timberland’s commitment to invest in communities worldwide. In addition, Timberland is encouraging its employees to serve remotely and each week shares easy Earth Day actions that can be completed at home. And finally, the brand continues to drive eco-innovation in its products, with a vision to not only reduce negative impact, but to one day have a net positive impact on the earth.

These efforts all feed intoTimberland’s Nature Needs Heroes™ campaign, which launched last fall and celebrates real people taking action to create lasting change.

In addition, Timberland today released its2019 Corporate Social Responsibility report, underscoring the brand’s progress and performance against its three core sustainability pillars: better product, stronger communities, and a greener world.

To watch Timberland’s Earth Day video, visittimberland.com。有关Timberland对可持续性的整体承诺的更多信息，请访问该品牌的金博宝怎么注册responsibility site。

关于Timberland

Founded in 1973,Timberlandis a global outdoor lifestyle brand based in Stratham, New Hampshire, with international headquarters in Switzerland and Hong Kong. Best known for its original yellow boot designed for the harsh elements of New England, Timberland today offers a full range of footwear, apparel and accessories for people who value purposeful style and share the brand’s passion for enjoying – and protecting – nature.

At the heart of the Timberland® brand is the core belief that a greener future is a better future. This comes to life through a decades-long commitment to make products responsibly, protect the outdoors, and strengthen communities around the world. To share in Timberland’s mission to step outside, work together and make it better, visit one of our stores, timberland.com or follow us @timberland. Timberland is a VF Corporation brand.

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Timberland Earth Day 2020国歌

Dear Nature,
You’re probably wondering where we’ve all gone.
那些在树林里徘徊的人在哪里？
Where are all those airplanes that were flying in your skies?
Isn’t all this silence strange?

Dear Nature, we miss you.
可能比您想念我们更多。
Take this time to breathe, to bloom, to conquer your space.
And when we’re back, we promise we’ll treat you better than we ever did before.
Because now that we’re so distant from you
we truly understand how much you really mean to us.

CARING IS NO LONGER ENOUGH.
NATURE NEEDS HEROES™